Post Graduate Diploma in Retail Management

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Retail is a major sector of the Indian and Global economy. Retailers today deal with challenges like increased levels of competition, growth of the internet, new forms of technology and satisfying con

As a result, retail organisations require leaders with the necessary skills to address these challenges.

Post Graduate Diploma in Retail Management covers a range of retail and distribution channels issues like service operations, consumer behaviour, sales and marketing management, Brand management and supply chain issues related to the business. With an emphasis on retail management and marketing topics, this program explores key developments and trends in this area.

PGDRM program is AICTE approved.

Bachelor's degree holder / Graduate in any discipline from a recognised University.
International / SAARC Graduate from a recognised / accredited University / Institution.
Students who have appeared for final year of examination of their bachelor's degree program and are awaiting results can also apply, subject to successfully completing their bachelor's degree program / graduation within the time period specified by SCDL.

The duration of the program is two years.
The registration period is valid for four academic years.

Total Credit Points : 80

SEMESTER I :
Principles and Practices of Management
Retail Management – I
Consumer Behaviour
Services Marketing
Sales Management

SEMESTER II :
Marketing Management
Retail Management – II
Management Information Systems
Concepts in Supply Chain Management

SEMESTER III :
Brand Management
Merchandise Management
Customer Relationship Management

SEMESTER IV :
Advertising and Public Relations
Research Methodology
Project

CAREER OPPORTUNITIES

Stores Manager, Manager Operations, Senior Sales Manager etc.

FEE

Application Form Fee

The application form fee for applicants in:
• General Category: ₹ 1200
• Defence/Paramilitary/Police Category: ₹ 1200
• International/SAARC Category: US $ 100

Note: Application fee is non-refundable.

Fee Payment Options

Students have two options to pay the program fees as per below specified timelines.

→ Option 1: One-Time Payment: Pay full program fee in one-time payment, as specified for respective program,

within 30 days from the date of grant of confirmed admission.

→ Option 2: Two-Instalments: Pay full program fee in two-instalments:

• Pay first instalment within 15 days from the date of grant of confirmed admission.

• Pay second instalment within 60 days of payment of first Instalment payment or on or before

the last date to pay full fee, whichever is earlier, as per policy.

Category	One time full payment	1st installment	2nd installment
General	₹ 50,000/-	₹ 35,000/-	₹ 20,000/-
Defence	₹ 47,000/-	₹ 35,000/-	₹ 17,000/-
NRI	$2400	$1600	$1100
SAARC	$1300	$900	$600

Note: Exam fees and project fee is not included in program fee. Pay Exam fees and project fee separately. Pay exam fee per paper per attempt. Exam fees or project fee is non-refundable and non-transferable. SCDL does not accept any type of fee in cash.

Mode of Payments

♦ Online: Students can pay application form fees, program fees and all exam fees online.

♦ Demand Draft: Students can pay fees via Demand Draft (DD) drawn in favour of

“The Director SCDL, Pune” payable at Pune.

PROGRAMME CURRICULUM

PROGRAMME CURRICULLUM

EVALUATION METHODOLOGY

Each course comprises of an assignment (30 marks) and computer-based examination (70 marks). Students should appear for the assessments on a timely basis and complete the program in the validity period.
Assignments are of objective type and are available in the student login. Examinations include a subjective element in addition to the objective part.
In Semester IV, students are required to submit a project of 100 marks in soft copy.

AWARD OF DIPLOMA

Diploma will be awarded only after student passes in all elements of assessments i.e. each computer based examination, each assignment and project subject to completion of program duration and fulfilment of all other criteria laid down by SCDL, including payment of all fees/dues.

QUICK INFORMATION

Duration

2 Years

KNOW YOUR CAREER OPTIONS

Manager Operations
Senior Sales Manager
Stores Manager

PROGRAMME CURRICULLUM

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PROSPECTUS

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VALUE ADDED SERVICES!

It was really a privilege to be part of SCDL. Reason for choosing SCDL is the kind of flexibility it provides to working professionals. Course content is also self-explanatory and easy to understand. It helped me to enhance my skills in retail business.

- Raj Kumar Pathak, PGDRM