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Management
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Home > Programs > Management

Post Graduate Certificate in Management (Digital Marketing) (PGCM(DM)) from scdl

SCDL’s AICTE-approved Postgraduate Certificate in Digital Marketing equips you with Knowledge in SEO, social media, e-CRM, and campaign strategy—empowering you to excel in today’s digital-first economy

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  • 1 year

    Course Duration

  • 80K+

    No. of Students

  • 8 Lakh+

    Alumni Network

  • #1

    Ranking

  • 36

    Countries

PG Certificate in Management Digital Marketing
  • Overview
  • Highlights
  • Eligibility
  • Duration & Validity
  • Program Structure
  • Career Opportunities
  • Fees
  • How to Apply
  • Placement & Career
  • Certificate
  • Testimonials
  • Faculty
  • FAQs

This Postgraduate Certificate in Digital Marketing is perfect for marketing professionals, entrepreneurs, fresh graduates, and working executives who want to enhance their digital marketing expertise and stay competitive in an ever-evolving digital landscape. Gain hands-on experience and advanced knowledge that will prepare you to lead and succeed in your digital marketing career.

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Overview

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The Postgraduate Certificate in Management with a specialisation in Digital Marketing (PGCM [DM]) offers an in-depth exploration of the dynamic digital marketing environment.

The course integrates theory and practical application, teaching you to design effective marketing strategies, drive customer acquisition, and build strong brands online. You’ll enhance your knowledge in creating and executing digital marketing plans, leveraging social media advertising, to enhance customer engagement.

The program is AICTE-approved and designed for practical relevance and flexibility, making it one of the best digital marketing certification courses in India.

Learners of the PG Certificate in Management (Digital Marketing) will be able to:

  • Gain knowledge on SEO, Content Marketing, and email marketing

  • Develop skills to create, plan, and execute digital marketing campaigns

  • Learn Social Media Marketing and Advertising

  • Learn e-CRM and customer engagement strategies

  • Develop higher-order skills in Digital Media and Marketing

This comprehensive curriculum ensures the essential tools and techniques to create impactful digital marketing campaigns aligned with business goals.

Objectives of the Program:

To build expertise in digital marketing fundamentals and advanced techniques

To build expertise in digital marketing fundamentals and advanced techniques

To develop the ability to create and manage effective digital marketing campaigns

To develop the ability to create and manage effective digital marketing campaigns

To enhance skills in SEO, content marketing, social media, and email marketing

To enhance skills in SEO, content marketing, social media, and email marketing

To enable effective use of digital analytics and marketing automation tools

To enable effective use of digital analytics and marketing automation tools

To foster customer engagement through innovative e-CRM strategies

To foster customer engagement through innovative e-CRM strategies

To prepare professionals for leadership roles in digital marketing and brand management

To prepare professionals for leadership roles in digital marketing and brand management

No.1

Ranked Institute

High Industry

Acceptance

25 years

of Legacy

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Highlights

Highlights of the PGCM(DM) Course from Symbiosis

AICTE.png

AICTE-approved online PG certificate in digital marketing

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Covers latest digital marketing trends, tools, and platforms

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Hands-on learning with case studies and real-world projects

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Flexible online delivery for working professionals

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Prepares learners for diverse roles in digital marketing

Why Choose SCDL for an Online Certificate in Management - Digital Marketing

Top-Ranked Online College for Digital Marketing
25+ Years of Academic Legacy
Flexible Learning for Working Professionals
Global Student Base
Relevant, Updated Curriculum
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Eligibility

Looking to enroll in an online PG Certificate in Management – Digital Marketing from Symbiosis? You must be:

  • A graduate in any discipline from a recognised university.

  • Student in the final year of graduation or awaiting final results (may apply provisionally).

  • An International/SAARC graduate (AIU equivalence certificate required for foreign degrees).

 PG Certificate in Digital Marketing: Eligibility applies to both fresh graduates and professionals with relevant experience.

Note

A Degree Equivalence Certificate issued by the Association of Indian Universities (AIU) is mandatory for applicants who have completed their education from any foreign (out of India) school, college, university, or institute.

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Duration & Validity

  • Program Duration: 1 Year

  • Registration Period Validity: One and a half Academic Years

 This flexibility makes it one of the most practical online Certificate Courses in Digital Marketing in India.

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Program Structure

40Credit Points

Credit Points

SEMESTER I

Integrated E-Marketing

E-Customer Relationship Management

Digital Marketing Strategy and Planning

Introduction to Web Designing

Search Engine Optimisation

SEMESTER II

Online Market Research

Search Engine Marketing

Social Media Marketing

Email Marketing and Mobile SEO

Project

Program Curriculum
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Career Opportunities

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  • Digital Marketing Specialist

  • Social Media Manager

  • SEO Specialist

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  • Content Marketing Manager

  • Email Marketing Specialist

  • Digital Advertising Manager

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  • Digital Advertising Manager

  • E-commerce Manager

  • Digital Analytics Specialist

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Fees

Application Form Fee

The application form fee for all applicants is: ₹ 1200/-

Note: Application fee is non-refundable.

Program Fee

Total Program Fee: ₹ 33,000/-

General: ₹ 20,000 + ₹ 13,000

Defence: ₹ 20,000 + ₹13,000

PAYMENT TIMELINES :

1. Pay first instalment or one-time full fee immediately after grant of admission.
2. Pay second instalment within 45 days of payment of first instalment or on or before the last date to pay full fee, whichever is earlier, as per policy.

Special Silver Jubilee Year Discount on Program Fee – Limited Period Offer

Pay Full Fee in One Instalment On-the-Spot and Avail ₹5,000/- to ₹17,000/- Off

(Discount amount is subject to the admission category applied).

One time full payment:

General: ₹ 28,000

Defence: ₹ 28,000

International: ₹ 38,000

SAARC: ₹ 30,000

Easy EMI – Starting from 1300/month

Education loan available with easy EMI options for 6, 9, and 12 months, starting from just ₹1,300 to ₹5,000 per month.

NOTE

  • Paying the complete course fee at once will make all the benefits of the program immediately available as per the admission policy.

  • Installment option closes 15 days before the last specified date of admission.

  • Exam fee & Project fee is not included in program fee and has to be paid separately.

  • Pay exam fee per paper per attempt. Exam fees or project fee is non-refundable & non-transferable.

Mode of Payment

  • Online: Pay application form fee, program fee & all exam fees online. OR

  • Demand Draft: Pay program & all exam fees via Demand Draft (DD) drawn in favour of “The Director SCDL, Pune” payable at Pune.

(Note: SCDL does not accept any fee in cash.)

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How to Apply

STEP 1

Purchase an Application Form

  • Click on Sign Up and first register on the SCDL Apply Online Portal

  • Login to purchase application form & fill it up

  • Application Forms are available online and offline

  • Pay course fee immediately after purchasing form and reserve your seat

Step 1.png

STEP 2

Registration

  • Upload your passport size recent colour photograph, Govt. Photo Identity Proof, Academic Records, your signature & Work Exp. Certificates

  • Applicants applying under Defence Category have to produce: Proof of service certificate / discharge book / dependent certificate

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STEP 3

Fee Payment

  • Submit your complete program fee immediately from your Apply Online login or your Student Login as per timelines specified and confirm your seat.

  • Exam fee is not included in program fee.

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Have Questions?

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Contact: +91-20-25211 111

For Spot Admissions Click here to view the list of Centers
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Placement & Career

At Symbiosis Centre for Distance Learning, this PGCM-DM program offers skills in SEO, paid ads, content strategy, and analytics. We help you become job-ready for roles in digital marketing, performance marketing, and brand strategy with focused training and placement guidance.

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Certificate

At the end of the program, you will receive an AICTE-approved Post Graduate Certificate in Management – Digital Marketing from Symbiosis Centre for Distance Learning— A certificate of excellence recognised across industries.
If you're seeking a Post Graduate Certificate in Digital Marketing with real-world relevance, unmatched flexibility, and global credibility, the PGCM-DM course from Symbiosis is your best bet.

Apply Now to Begin Your Career Journey in Digital Marketing!

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Testimonials

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Faculty

Yogita Gupta.jpg

Prof. Yogita Gupta

Ph.D. | M.P.M. | M.com | D.T.L. | G.D.C.A. | D.C.A.
Associate Professor Academic Experience: 21 Years Research Areas: • Human Resource • Marketing
Padmapriya.jpg

Prof. Dr. Padmapriya Irabatti

Ph.D. in Management, M.Phil. in Commerce and Management, PRINCE 2 project management Professional, MBA in Marketing, B.Sc. Mathematics.
Designation: Professor - Business Management Academic Experience: 21 years Industry experience: 7 years. Research and expertise areas: • Marketing Management • Strategic management • Research methodology • Online education • Entrepreneurship Development • Project management
Vivek Ware.jpg

Prof. Vivek Ware

M.E. (Computer Engineering) | B.E. (Computer Science and Engineering)
Assistant Professor Academic Experience: 12 Years Industry Experience: 06 Months Research Areas: • Computer Science • Data Science
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