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Certificate in Search Engine Optimisation (SEO) & Content Marketing (CSEOCM)

Master modern SEO in just two months, with AEO and GEO

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2 Months
Duration
1st AI Ready
Institute

Overview
Eligibility
Duration & Validity
Program Structure
Career Opportunities
Fees
How to Apply
Placement & Career
Certificate
Testimonials
Faculty
FAQs

Master modern Search Engine Optimisation (SEO) and Content Marketing with a practical, AI-powered approach. Learn SEO fundamentals, keyword research, content creation, analytics, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO) to improve digital visibility.

This program is ideal for digital marketing professionals, content creators, entrepreneurs, website owners, freelancers, and aspiring SEO specialists. It combines core SEO practices with AI-powered content creation, analytics, AEO, and GEO, helping learners adapt their search strategies to both traditional search engines and emerging AI-driven platforms.

Overview

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The Certificate in Search Engine Optimisation (SEO) & Content Marketing is a two-month professional program designed to develop practical skills required to improve online visibility, create search-friendly content, and make data-driven SEO decisions.

The program covers the core pillars of modern SEO, keyword research, Google Trends, Google Keyword Planner, AI content creation, AI-powered analytics, and emerging approaches such as Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO).

Through practical training, learners gain hands-on experience with industry-relevant tools such as ChatGPT, Google Gemini, Google Search Console, Google Analytics 4, Google Trends, Google Keyword Planner, Grammarly, and Looker Studio. Participants learn to create AI-optimised content, analyse search performance, identify keyword opportunities, monitor website engagement, and develop content strategies for evolving search and AI environments.

Upon completing this SEO and Content Marketing course, learners will be able to:

Apply modern SEO techniques, including AEO and GEO, to improve online visibility.
Conduct keyword research and identify search opportunities using Google tools.
Create SEO-friendly blogs, FAQs, landing pages, meta content, and long-form content using AI.
Analyse website performance, user behaviour, search data, and marketing metrics to support SEO decisions.

Objectives of the Program:

Develop a strong understanding of the core pillars and evolving practices of modern SEO.

Build practical skills in keyword research, search trend analysis, and content planning.

Introduce learners to Answer Engine Optimization and Generative Engine Optimization

Enable participants to create SEO-friendly and AI-optimised content

Develop analytical capabilities through Google Search Console, Google Analytics 4, and AI-powered analytics.

Highlights

Highlights of the CSEOCM Course from Symbiosis

Focused 2-month certification program in SEO and Content Marketing.

Covers traditional SEO along with emerging AEO and GEO

Practical training in keyword research using Google Trends and Google Keyword Planner

Learn AI-assisted content creation for blogs, FAQs, landing pages, and search-focused content.

Hands-on exposure to Google Search Console and Google Analytics 4

Eligibility

12 + from any discipline.
Bachelor's degree holder / Graduate/ diploma in any discipline from a recognised University.

Duration & Validity

Program Duration: 2 Months
Registration Period Validity: 4 Months

Program Structure

Credit Points

Subjects

Search Engine Optimization (SEO) & Content Marketing

Practical on Search Engine Optimization (SEO) & Content Marketing

Career Opportunities

SEO Manager
Digital Marketing Manager
Content Writer with SEO & AI

Fees

Application Fees

The application form fee for all applicants is: ₹ 1200/-

Note: The application fee is non-refundable.

Program Fee

Students have to pay the program fees as per the specified timelines.

One Time Payment: Pay the full fee in one instalment immediately after the grant of admission & avail the timely benefits of the program.

General: ₹ 10,000

Defence: ₹ 10,000

SAARC: ₹ 15,000

International: ₹ 17,000

Note:

Program commencement is subject to sufficient enrollments for the program. Exam fees and project fee is not included in program fee. Pay Exam fees and project fee separately. Pay exam fee per paper per attempt. Exam fees or project fee is non-refundable and non-transferable. SCDL does not accept any type of fee in cash.

Mode of Payment

Online: Pay application form fee, program fee & all exam fees online. OR
Demand Draft: Pay program & all exam fees via Demand Draft (DD) drawn in favour of “The Director SCDL, Pune” payable at Pune.

(Note: SCDL does not accept any fee in cash.)

How to Apply

STEP 1

Purchase an Application Form

Click on Sign Up and first register on the SCDL Apply Online Portal
Login to purchase application form & fill it up
Application Forms are available online and offline

STEP 2

Registration

Upload your passport size recent colour photograph, Govt. Photo Identity Proof, Academic Records, your signature & Work Exp. Certificates
Applicants applying under Defence Category have to produce: Proof of service certificate / discharge book / dependent certificate

STEP 3

Fee Payment

Submit your complete program fee immediately from your Apply Online login or your Student Login as per the timelines specified, and confirm your seat.
The above course fee excludes charges for examinations, project submission, and printed Self Learning Material (SLM).
Printed SLM is offered as a paid service.
Pay exam fee per paper per attempt.
Exam fees, project fee and printed SLM fees are non-refundable & non-transferable.

Have Questions?

Connect with our counsellor

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Contact: +91-20-25211 111

For Spot Admissions Click here to view the list of Centers

Placement & Career

At Symbiosis Centre for Distance Learning, The Certificate in Search Engine Optimisation (SEO) & Content Marketing equips you with practical skills in SEO, keyword research, AI-powered content creation, analytics, AEO, and GEO. We prepare you for roles in SEO, content marketing, digital marketing, and search strategy with industry-relevant, job-ready skills.

Certificate

At the end of the program, you will receive a Certificate in Search Engine Optimisation (SEO) & Content Marketing from Symbiosis Centre for Distance Learning - A certificate of excellence recognised across industries.

If you're seeking a Certificate in Social Media Marketing with AI with real-world relevance, unmatched flexibility, and global credibility, the CSEOCM course from Symbiosis is your best bet.

Apply Now to Begin Your Career Journey in Digital Marketing with AI!

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Home > Programs > Certificate Courses - Up to 6 Months

Certificate in Search Engine Optimisation (SEO) & Content Marketing (CSEOCM)

Master modern SEO in just two months, with AEO and GEO

Enquire Now

Apply Now

2 Months
Duration
1st AI Ready
Institute

Overview
Eligibility
Duration & Validity
Program Structure
Career Opportunities
Fees
How to Apply
Placement & Career
Certificate
Testimonials
Faculty
FAQs

Overview

Apply Now