| Post Graduate Diploma in
Retail Management (PGDRM) - Credit points: 48 |
 Overview |
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This program will equip students for
a career in the retail trade sector by focusing on important areas of
organized retail
formats, store location, planning and designing, merchandising,
operations and logistics, franchising, store branding
and marketing, database management and other retail strategies. With
interesting examples and cases, this program
will provide students with a comprehensive understanding of the
knowledge necessary for successful retail store
management. |
| Our Students
Speak |
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Duration and
Registration Validity |
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| The duration of the PGDRM program is of one year,
while the registration is valid for two years. |
| Eligibility
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Graduate in any discipline, from a recognized University, OR |
Diploma holders, (3 years diploma from recognized Polytechnic) with
minimum 5 years supervisory
experience after completion of
diploma. |
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International students who have graduated from a recognized University.
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**Students appearing for the final year of the graduation examination
can also apply (subject to graduation within the time-line specified by
SCDL).
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Curriculum |
| 10.101.01 |
Principles & Practices of Management |
10.110.01 |
Marketing Management |
| 10.185.00 |
Retail Management I |
10.186.00 |
Retail Management II |
| 10.113.01 |
Consumer Behaviour |
10.112.01 |
Management Information Systems |
| 10.187.00 |
Services Marketing |
10.193.00 |
Concepts in SCM |
| 10.184.01 |
Sales Management |
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